Winery's 'dream job" idea leaves an aftertaste - Winery encouraged job applicants to get their networks to vote for them without acknowledging that the votes would not ultimately decide who became a top applicant
Sierra Club Capitalizes on Sanford's Shenanigans - Analysis by the NonProfit Times regarding the email blast that Sierra Club sent out advertising their trail guides. The manager of online communication from Sierra Club says that they have had very little negative feedback.
I Got a Job - Rachel Levy has been blogging this past year about job hunting using social networking. She recently accepted a job with a consignment chain.
Who Should Lead the Customer Social Media Interaction - Social media should be done by the departments that would normally do those functions - marketing in social media by marketing and customer service by those who know customer service.
Why People Go Online - 100% of people said they go online to pass the time. Only 26% go online to join a cause. 72% go online to be part of a community.
Managing in Tough Times - Article from The Bridgespan Group regarding managing a non-profit during a down economy [pdf]
Huffington Post: Women Who Tech - I'm not sure why this took two months to write up, considering the telesummit was back in May. But, it's a good write-up.
5 Steps to Going Viral on Twitter - The biggest takeaway for me is the timing issue. I tend to do a lot of tweets at night, but that should really be happening during the day. Time to schedule more tweets.
The Lend4Health Journey: Social Media - Tori Tuncan talks about how she uses Twitter to help raise awareness for her site Lend4Health. The site coordinates micro-loans for children with autism.
70-Year-Old Charity Adopts a New Name - This is something we've dealt with at EMQ FamiliesFirst. Because we've gone through several names over our 100 year history, it's challenging at times to get the brand recognition.
Nonprofit Blogging: Goals, Strategy and Tactics to Crush It - Really great ideas from Frank Barry on non-profit blogging. Comments are a must read. Too many NPs and businesses jump into the strategy and the tactics without doing the goals and planning before starting a blog.
Alice Hoffman Blew it Again - Alice Hoffman is a novelist who received a bad review. She vented on Twitter, including calling the reviewer names. She felt her venting had been blown out of proportion and then deleted her Twitter account. This article explores why all of those decisions were wrong.
Facebook Fan Pages
Big Duck NY - Smart communications for non-profits
Socialbrite - A new web site from Beth Kanter (@kanter), John Haydon (@johnhaydon) and others to share best practices about social media for organizations working on social change.
Is Twitter worth it for small town businesses - Great ideas for small businesses that can also be applied to small non-profits. Start with your existing fans / donors and build from there.
Should Twitter Crack Down on Pornography - Best part of the article are the comments. The problem really isn't with pornography but with spammers in general. Twitter needs to put systems in place to help combat the spammers and the pornography will get caught in the net.
Would You Pay for Twitter? - What would pay for in regards to a "premium" Twitter account? If Twitter doesn't jump on this, other services are going to do them and benefit financially.
3 Common Social Media Mistakes - The main tone of the article is that companies are jumping into social media too fast and putting too much an investment.
The Looming Facebook Privacy Fiasco - Facebook wants users to share more information to be able to use that information and be more competitive. Thankfully, Facebook isn't doing all of this at once. It's doing a test of 40K. Another test of 80K and then rolling it out to the wider user base. By the time it rolls out, people should be well aware of how it will impact them.
How Wimbledon Uses Mass Appeal for Philanthropy - When fans leave the stadium, they have the right to give away their tickets. Wimbledon then resells those tickets to fans who come late. The proceeds are donated to charity.
Fundraising on Social Media
tweet to ReMIND - A Bob Woodruff Foundation Initiative encouraging everyone to donate $5.25 to support the troops
Fees for Volunteering - Idealist.org is soliciting opinions on how volunteer opportunities which charge of fee should list those fees and what they cover on their search results
Authorize.net Goes Down - Due to a major fire in Seattle, several Internet services went down on Friday. Authorize.net used Twitter to keep it's customers up to date on their efforts to get the service back online.
Google's New Layout: Love it or Hate it? - When you're the largest search engine, even minor changes to your layout face critique. I don't see much difference and probably wouldn't have even noticed if it hadn't been brought to my attention.
Will social media burn conferences to the ground? - I don't think so. The networking part of attending a conference is too invaluable. I think that conferences that forbid tweeting and blogging are just being tyrants.
Road ID Tour de France Contest - Predict who will win a stage of the Tour de France and win $1K ($250 for you and $750 from a list of charities [ASPCA, Livestrong Arthritis Foundation, Susan G. Komen, and others])
Twitter Following Interface Changes - I love the ability to see the last tweet from the user. It's a great way to see if they are a spammer. Would like even more features.
MythBuster uses Twitter to fight $11,000 phone bill - The man behind @donttrythis and AT&T becoming a trending topic in June, talks about how he managed to get an $11k bill from AT&T, the power of Twitter to force AT&T's hand, and encourages other social media users to do the same.
Edit, Remove and Respond to Reviews - A breakdown on a site-by-site basis (yelp, citysearch and many more) about how an owner of a company and respond to negative reviews.